Maguire here.

Suddenly we’re in trouble? I’m not buying it. And neither are the American people. Sweeping change and immediate turnaround are not the way to go, because nobody believes. To foster such a belief — that immediate turnaround is even remotely possible — is just one more lie, one more evasion, one more mis-communication.

Too Little Too Late? No.

But the journey has just begun. And communication with the people that are going to save the day has to be the first order of the day – because literally  every day we’re party to “news” that should not be “news” to us…information and situations and conditions that we should have known about long ago.

Y’know, I spent enough time in Washington to know that you never know the whole story. I also know that if President Bush hadn’t initiated rescue measures before the holidays, the principles would have gone home for their Christmas vacation not knowing whether there would be a business when they got back and that very easily could have dealt a mortal wound to the heart of the organization…its people.

The Real Heart of the Matter

All people and companies and businesses are being affected. All are impacted by these woeful financial crises. So we have the opportunity to find the gift here — the opportunity to effect change on all fronts – technological, professional, personal, financial, spiritual, cultural. We have a new administration, new leaders, new purpose and new regard as a part of a truly world vision. And now, perhaps more than ever, the whole world is watching. Waiting. Wondering.

Let’s get them communicating. There’s a pony in there somewhere…a herd of ponies. Let’s find it together…let’s make the change that changes everything for the better.

Maguire here.

So. We’re going to help the auto companies. Going to bail them out.

Big surprise? Shouldn’t be. Not really.

Everybody knows that if you close down the American automobile industry, it’ll take down the economy…because it hits us where we live – and not just personally and professionally, but perceptually. Spiritually even.

The real question is…How are we going to do it? Decades of evidence shows us that what these companies have been doing to stay alive and productive and solvent is not doing it at all. In fact, the American auto industry was so bad at it, they virtually – and some time ago - invited Toyota and Nissan and Honda to take the industry away from them.

What needs to change? What will change?

I think that people understand that change is needed, but they don’t necessarily understand what change means. The very nature of the change is key here. We’re talking cultural, spiritual, psychological – not merely in technology or financing. Not just the process, either…but in how people think.

New thinking creates new opportunities, new orientations, new life – change in the truest and most impactful sense.  The people do the thinking…and people are the heart of an organization. Not the process, but the people. Not the technology, but the ticker.

Change. New thinking. Heart.

How to do it? Communication.

Honest. Open. Complete communication.